B2B Wholesale Pricing Without Shopify Plus
Tag-based pricing, net payment terms, AR tracking—everything you need at $39/month.
We've built custom wholesale systems for merchants managing $2.3M+ in B2B revenue. Now that expertise is available to everyone.
14-day free trial.
The Problem
Wholesale pricing on Shopify is broken
Without Shopify Plus, you're stuck choosing between manual chaos or expensive apps that don't quite fit.
- Manual Price Management
-
Managing wholesale prices across hundreds of products in spreadsheets. Creating draft orders manually. Sending invoices one by one. Hours lost every week.
- No Native B2B Without Plus
-
Shopify's B2B features require Plus at $2,000+/month. For growing merchants, that's not an option. You're stuck with workarounds and compromises.
- Expensive Apps, Missing Features
-
Competitors charge $99-199/month for features you need. Complex setup processes. Checkout limitations. Features that sound good but don't work in practice.
Features
Everything you need for wholesale
Built with Shopify Functions—no theme modifications, no checkout conflicts. Works on any Shopify plan.
Tag-Based Wholesale Pricing
Tag customers and products to automatically apply wholesale pricing at checkout. No manual price lists, no draft orders.
- Multi-tier discounts (wholesale-tier-1, wholesale-tier-2, VIP)
- Percentage-based or fixed price overrides
- Best-price logic when customers have multiple tags
Quantity Breaks & Volume Pricing
Reward larger orders with automatic volume discounts. Set minimum order quantities with soft enforcement.
- Tiered pricing: Buy 10+ get 10% off, 25+ get 15% off
- Soft MOQ enforcement with warning messaging
- Works per-product or per-variant
Net 30/60/90 Payment Terms
Offer net payment terms to your wholesale customers without Shopify Plus. Automatic invoice generation and tracking.
- Set terms per customer or per price list
- Hide credit card payment for wholesale orders
- Automatic invoice sending on order creation
AR Tracking & Aging Reports
Know who owes you money and for how long. See outstanding balances, overdue invoices, and payment history at a glance.
- Current, 30-day, 60-day, 90+ day aging buckets
- Per-customer outstanding balance view
- Dashboard metrics for total AR and revenue
How It Works
Up and running in hours, not weeks
Tag Your Customers
Add tags like "wholesale", "vip", or "tier-1" to your existing customers. Use Shopify's bulk editor or import via CSV.
Create Price Lists
Set up price lists with percentage discounts, quantity breaks, or fixed prices. Assign them to customer tags.
Prices Apply Automatically
When tagged customers check out, they see their wholesale prices. No code changes, no theme modifications.
Pricing
Simple, transparent pricing
Everything you need to run wholesale on Shopify. No hidden fees, no per-order charges.
effizient Wholesale
14-day free trialWhat competitors charge $99-199/month for.
- Unlimited customers & products
- Unlimited price lists
- Tag-based wholesale pricing
- Quantity breaks & volume pricing
- Net 30/60/90 payment terms
- AR tracking & aging reports
- Checkout customization (payment methods, shipping)
- Email support
No credit card required to start
Built from real wholesale experience
Not another app built in a vacuum—this is what we've learned building custom systems
- Wholesale Revenue Managed
- $2.3M+
- Custom Wholesale Systems Built
- 7
- Years Building E-commerce Software
- 13
For Coffee Roasters
Selling to cafes? We've got you covered.
Coffee roasters selling wholesale to cafes and restaurants face unique challenges. Net 30 terms are expected. Volume pricing is standard. Managing both DTC and wholesale on one store is critical.
- Cafe net 30 terms — Let cafes order now, pay in 30 days. Invoices sent automatically.
- Volume discounts — 5lb, 25lb, 50lb tiers with automatic pricing.
- One store, two experiences — Retail 12oz bags and wholesale 5lb bags on the same store.
- No theme modifications — Built with Shopify Functions, works with any theme.
Comparison
How merchants handle wholesale today
All current solutions have trade-offs. Here's how we compare.
Shopify Plus B2B
- $2,000+/month
- Enterprise complexity
- Locked into Plus
Generic Apps
- $99-199/month
- Complex setup
- Checkout limitations
Separate Stores
- $60-160/month
- Duplicate work
- Inventory sync issues
effizient Wholesale
- $39/month
- Hours to deploy
- No Plus required
FAQ
Common questions
- Do I need Shopify Plus?
- No. effizient Wholesale uses Shopify Functions, which are available on all Shopify plans. You get checkout customization without paying $2,000/month for Plus.
- How long does setup take?
- Most merchants are up and running in a few hours. Tag your customers, create price lists, and you're done. Our guided onboarding walks you through each step.
- Will this work with my existing theme?
- Yes. effizient Wholesale uses Shopify Functions to modify checkout—there are no theme modifications required. Works with any theme, including custom themes.
- Can I migrate from another wholesale app?
- Yes. If you're using another app or managing wholesale manually, we'll help you migrate your existing customers and pricing during onboarding.
- How does the 14-day free trial work?
- Start using all features immediately—no credit card required. After 14 days, choose to continue at $39/month or cancel with no charge.
- What if I need help or have questions?
- Email support is included. For complex setups, we offer free onboarding calls to help you get configured correctly.
- Will this conflict with my other Shopify apps?
- Unlikely. Shopify Functions are designed to work alongside other apps. We use the official Shopify APIs and don't modify your theme or store code.
Ready to simplify your wholesale?
Start your 14-day free trial or book a call to see how effizient Wholesale can work for your business.
14-day free trial.